Moodi
Year
'20
Service
Product Design
Moodi is a playful product series inspired by the small unconscious movements people make when they feel anxious. By turning actions like squeezing, pressing, twisting, and fidgeting into tactile objects, the project creates small moments of release within everyday life.
© Moodi
Challenge
Young people often experience small moments of stress, hesitation, and anxiety throughout the day. Many respond with unconscious actions such as pressing, rubbing, squeezing, or fidgeting. The project explored how these everyday movements could be understood and used as a starting point for product design.
Solution
Moodi translates these unconscious movements into a family of tactile decompression objects. Each product encourages a simple repetitive action, such as squeezing, twisting, pressing, or watching movement to shift attention and create a brief moment of relief from everyday pressure.
ANYA
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